School Magazines and the Joy of MS Publisher

Garden House School Magazine

Garden House School in Chelsea produce an annual school magazine that’s used as a school marketing tool and a great memory for children and parents alike. Throughout the year, pupils are encouraged to create and design their own class and activity pages in partnership with the teachers.

MS Publisher is their weapon of choice: relatively easy for them to use as it has similar features to the other Office products and economic for the school. The main problem is that, despite how it’s promoted, Publisher is not really suited to creating artwork for “proper” printing. Great for laser and ink jet printers but not so clever when faced with preparing high resolution files for 4-colour process printing.

That’s where NHA comes in. Having recently completed a fifth consecutive school magazine on behalf of the school we’ve honed the process to produce some very professional results and assume all the technical responsibilities on behalf of teaching staff.

Out-of-the-box, Publisher has problems with a number of technical printing issues: bleed and colour space being the main ones. Rather than baffle the pupils and teachers with technical restrictions they don’t want or need to know about, we now take whatever Publisher files they throw at us and simply take care of it all for them:

  • Fixing incompatible colours
  • Sorting backgrounds
  • Ensuring there’s sufficient bleed
  • Fixing missing or dodgy fonts
  • And… taking care of any other technical issues before organising the printing

For more information on our School Magazine service call Neil Hitch on 020 7436 3565 or e-mail us.

Carte Blanche Scratchcard Tags

Having produced a conventional scratchcard promotion for Carte Blanche during 2010 they contacted us again in late Summer, 2011, having been badly let down by a Chinese supplier.

At short notice they needed 90,000 tags to accompany their Tatty Puppy range. Each tag to have an individual number which the buyer could register on the web site for extra goodies. The main issue was going to be delivery – shipping to China is never a quick option.

Normal production time for scratchcards is around two weeks but we managed to twist a few arms and despatch them within 7 days – narrowly meeting the target date so the tags could be applied to the Tatty Puppies and be sent back to the UK in time for Christmas.

carte blanche scratchcards

A further 30,000 were produced and despatched to China a month later for the follow-up production run.

Update: And another 19,ooo in November. With yet more in January 2012 – another 12,000.