Magazine Design

Tiny Computers

Monthly catalogue

Market

High Street retail computer sales to the consumer and business markets

Brief

Increase the effectiveness of an existing monthly brochure which was used as a fulfillment device for press advertising and general enquiries, and as a carry away for an unclosed sale in the shops

Solution

• Divide the exiting product range into more understandable categories
• Incorporate more lifestyle photography
• Simplify the decision making process for the customer

Elements

• Magazine design
• Copywriting
• Photography
• Page make-up
• Picture sourcing
• Repro
• Print

Format

• A4 landscape
• Print web offset
• Quantity 160,000 monthly

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