home > design_projects > intersport > autumn brochure
Sports stories
Intersport decided to incorporate editorial articles into the brochure - both about particular product developments and general sports articles.
We commissioned an experienced sports editor to liaise with the sports brands and extract raw copy from them, and a freelance sports writer to pen some general articles.
Photography
The brochure was photographed on location in Miami. NHA organised the whole shoot: scouting top quality sports locations, arranging flights, hotel and car hire to suit the budget and casting around 200 models from which we eventually used 34.
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